Farm to fork

An integrated value chain

We manage the whole journey - from smallholder farms to the markets and kitchens of Nigeria.

The journey

From seed in the soil to spice in your pot

A rigorous, traceable journey that protects natural colour, aroma and quality at every stage - the heart of our farm-to-fork model.

  1. Cultivate & source

    We source chilli, turmeric and ginger varieties with the pungency and colour our customers require - supporting smallholder farmers to grow profitably.

  2. Harvest & sun-dry

    Matured fruits are plucked and sun-dried to reduce moisture by ~85%, then registered, bagged and moved to our Kaduna warehouse.

  3. Crush, process & sterilise

    At our Ikorodu mill, materials pass rigorous stages to remove foreign matter, then are crushed, kibbled, sliced, ground and steam-sterilised.

  4. Pack & sell

    We package to spec, then sell to both businesses and consumers across Nigerian markets.

Goodearth peppe on its journey from our mill to Nigerian market stalls
From our farms to the market stall — every step traceable.
Nigerian farmers handling sun-dried chilli for Goodearth
Grown by Nigerian hands

Real farms, real farmers

We support smallholder farmers to grow chilli, turmeric and ginger profitably - cultivating varieties with the pungency and colour our customers require. Matured fruits are sun-dried to reduce moisture by ~85%, registered, and moved to our Kaduna warehouse before processing.

350+ farmers12 farmers' markets7 aggregatorsFair-pricing agreementsFull traceability

Source with confidence

Traceable, hygienic and consistent - from farm to your shelf.

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